A new video usage segment in PMax reporting gives advertisers clearer insight into how video impacts performance in Google ...

Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to compare the performance of 2 different sets of assets within the same asset ...

The latest update gives advertisers more creative flexibility, budget control, and tools to better guide AI-driven campaigns ...

New asset and channel reporting improvements are rolling out to Google Ads Performance Max. This update should make it easier to optimize budgets, identify underperforming elements, and maximize ROI ...

In early March, it was leaked that Google Ads will be rolling out channel reporting for Performance Max campaigns. Well, now it is official, Google said they are introducing "‭new‬‭ channel-level‬‭ ...

Google is testing the ability for advertisers to split-test shopping ads, specifically for creative assets in Performance Max campaigns. This allows advertisers to compare the performance of two sets ...

Google Ads just dropped another wave of updates to Performance Max today. For those who’ve been asking for better audience targeting, clearer reporting on new customer acquisition, and more ...

Feed-only Performance Max setups allow advertisers to constrain automation and concentrate performance on product-level ...

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