Startups need data to grow, and Pareto CEO Phoebe Yao wants to make that as easy as possible. She started the company in 2020 to provide virtual data analysts for businesses. Pareto’s team of data ...
HUMAN have revealed the uncovering of a wide-scale connected TV (CTV) fraud operation. Dubbed PARETO, the scheme impersonated millions of CTV products and issued hundreds of billions of artificial ...