Packaging is more than a simple container; it’s a powerful brand tool that speaks to consumers before they ever lift the lid. In an era where attention is fleeting and shelf-space is limited, ...

Phenix Label, an Olathe, Kansas-based developer of labels and flexible packaging, has introduced a recyclable packaging design for liquid-filled bottles featuring a tearaway radio-frequency ...

Instruct the designers well, but maintain the vision for your product in the face of off-brief ideas. If your product is set to be sat on a shelf crammed with competitors, you want it to stand out. A ...

According to Walmart’s corporate website, Wal-Mart Discount Stores offer 120,000 items and their Wal-Mart Super Centers offer approximately 142,000 different items in-store. That creates a very ...

Despite the familiar "chasing arrows" symbol stamped on labels and packaging, the reality is stark: Less than 10% of plastic waste is recycled globally, and in the U ...