Quaker Oats, the parent company of Aunt Jemima pancake mix and syrup, says it will completely rebrand the line — including changing the name and logo — saying the current brand is based on a "racial ...

At long last, the breakfast foods brand formerly known as Aunt Jemima has a new name and likeness, courtesy of parent company PepsiCo. and its subsidiary Quaker Oats. At long last, the breakfast foods ...

*It took more than a century, and the violent, senseless murder of a black man by a police officer, but Quaker Oats announced Wednesday that it will get rid of its “Aunt Jemima” brand name and replace ...

The Aunt Jemima breakfast brand is getting a new name and image according to its parent company Quaker Foods. The decision comes amid growing pressure from consumers and activists for companies to ...