Following the 75-day extension for a possible TikTok ban in the U.S., Instagram is aggressively courting top creators. Over the past couple of weeks, Instagram has rolled out a flurry of updates aimed ...

Big tech's biggest copycat strikes again. After using Reels to turn the main feed into TikTok, Instagram now wants Stories to imitate BeReal. Reading time 2 minutes Meta, big tech’s biggest copycat, ...

Instagram's new Edits assistant analyzes your Reels and suggests what to make next. Here is how founders should put it to ...

Instagram's Edits app is getting an AI assistant that studies your content performance, audience behavior, and platform ...

Halloween Ends … or does it? Universal Pictures backed the final installment of its 40-years-and-running Halloween franchise by teaming up with Meta’s Creative Shop, Instagram and Messenger on a chat ...

Meta is working on a new feature that could significantly change how users watch multi-part videos on Instagram and Facebook. The company has begun testing a tool called Series, which is designed to ...