"In the 1960s, Elliot Handler, a co-founder of Mattel, Inc., envisioned a die-cast car to surpass the popular English Matchbox brand. He wanted a line of toy cars to dominate Mattel's boys' division ...
(TestMiles) – Ahead of the F1 movie debut, Hot Wheels unveils a limited-edition 1:64 scale replica of Brad Pitt’s APXGP car complete with racing livery, Pirelli tires, and cinematic pedigree. Why does ...
Mattel is reportedly developing various film projects on their other IP following the success of Barbie, and the company also isn’t saying no to the idea of potential crossovers. Speaking to The ...